This isn't about bootstrapping. It's about navigating a system that wasn't built for you.
We understand the realities of being a first-gen college grad and a member of a multigenerational household, and the challenges of trying to rent, buy, or sell a home when skin tone is a factor. We create solutions to address the range of our realities.
People of color are not a monolith. We're bonded by collective exclusion from the systems of wealth creation. Together, we are many, and OfColor is uniting us to share knowledge and create serious change.
We know that if you don't have money, the concept of a financial legacy can feel irrelevant. So our tools help you find money and keep more of it; we work with whatever you have to get you wherever you want to go.
Our culturally relevant content will answer questions that no one else is asking. We speak more to car notes than car loans. We provide practical, actionable guidance that can help you achieve the parity you deserve.
We have the educational financial tools you need to increase savings, pay down debt, scale income—and understand how it's all connected to who you are.
Our coaches understand that money is a highly emotional topic. Their one-on-one sessions are designed to help your money become a tool to create a less stressful—and more fulfilling—life.
Start small or leap with faith. We're happy to send you info, speak to your people, or tailor a plan. We're game to meet you exactly where you are with what you need.
The consistent financial exploitation of people of color is real. But we don’t sell data. We don’t profit off recommendations or referrals. Our goal is to have the tools and services we provide be subsidized solely by the enterprises that engage us, not the end-users we steadfastly serve.
"If we’re not helping all employees of color earn more, invest more and develop genuine autonomy, we’re not uplifting disenfranchised communities. The financial health of marginalized workers is critical to achieving equity and creating a productive and engaged workforce."
Founder of OfColor