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How we are different
Traditional financial tools ignore the minority money experience. Ours is all about it.
This isn't about bootstrapping. It's about navigating a system that wasn't built for you.
Realities
Current truths
We understand the realities of being a first-gen college grad and a member of a multigenerational household, and the challenges of trying to rent, buy, or sell a home when skin tone is a factor. We create solutions to address the range of our realities.
Same but different
People of color are not a monolith. We're bonded by collective exclusion from the systems of wealth creation. Together, we are many, and OfColor is uniting us to share knowledge and create serious change.
Tools that flex
We know that if you don't have money, the concept of a financial legacy can feel irrelevant. So our tools help you find money and keep more of it; we work with whatever you have to get you wherever you want to go.
Solutions
Content
Our culturally relevant content will answer questions that no one else is asking. We speak more to car notes than car loans. We provide practical, actionable guidance that can help you achieve the parity you deserve.
Tools
We have the educational financial tools you need to increase savings, pay down debt, scale income—and understand how it's all connected to who you are.
Coaching
Our coaches understand that money is a highly emotional topic. Their one-on-one sessions are designed to help your money become a tool to create a less stressful—and more fulfilling—life.
Connect with us
Ways to engage
Start small or leap with faith. We're happy to send you info, speak to your people, or tailor a plan. We're game to meet you exactly where you are with what you need.
Our promise
Trust & believe
The consistent financial exploitation of people of color is real. But we don’t sell data. We don’t profit off recommendations or referrals. Our goal is to have the tools and services we provide be subsidized solely by the enterprises that engage us, not the end-users we steadfastly serve.
In the press
"If we’re not helping all employees of color earn more, invest more and develop genuine autonomy, we’re not uplifting disenfranchised communities. The financial health of marginalized workers is critical to achieving equity and creating a productive and engaged workforce."
Yemi Rose
Founder of OfColor
